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How to cut the number of "where is my car" calls

What data clients want to see, what you can show publicly and what you cannot, and how to set up notifications.

· ImportOS

Most "where is my car?" calls are not about missing information but about missing access to it. A manager knows the car is at the port, but the client does not, so the client calls. Here is how to reduce that flow.

What the client wants to see

  • The stage in plain language: bought, at the US warehouse, at sea, at the EU port, in customs, ready for handover.
  • The date, but honestly: an approximate one, not a promised one. A delay announced in advance is taken more calmly than silence.
  • Photos at key stages: loading, arrival.
  • The next payment and who is responsible for each action.
  • A contact for the person the client can turn to.

What not to show

The lot price, your fee and your margin. Track shows only what you yourself marked as public. The token in the link is unguessable, and an invalid token opens a neutral page with no data at all.

Notifications instead of waiting

The client subscribes in Telegram, Viber or by email with one click and receives a message when the stage changes. Before sending, the manager sees a preview of the message and can edit it.

Tune the stages to yourself

Stage names for the client can differ from the internal ones. An internal "waiting for the invoice from the port" is better shown to the client as "port formalities".

Measure

Record the number of status inquiries before you set this up and a month after. We do not promise a specific percentage reduction: it depends on how you work, but the comparison will show the effect.

How this is built in ImportOS

Track runs under your brand and domain, needs no client registration and updates together with the deal stage in Desk. See the Track page for the product status and terms.